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Your Staff Are Sharing Your Private Data

Jan. 26, 2026

Woman using computer

Data Privacy Week 2026 arrives at a moment when businesses face a new kind of insider risk—one created not by malicious intent, but by everyday productivity shortcuts. This year’s theme, “Take Control of Your Data,” is more urgent than ever.

The Data You Don’t Know You’re Losing

Shadow AI, when employees use unapproved AI tools, has quietly become the largest uncontrolled data‑export pipeline inside modern businesses. Staff paste customer lists, personal health information (PHI),contracts, product roadmaps, HR files, legal drafts, and proprietary code into public AI tools constantly. That data immediately leaves your protected environment and enters systems you don't own or audit, and cannot fully delete. It’s not a fringe problem. It’s the majority behavior.

  • 38% of employees admit to sharing confidential work information with AI tools without employer approval.
  • 71% of workers use AI tools without IT’s knowledge, even when approved tools are available.
  • Among those with official AI access, 85% still use unapproved alternatives because sanctioned platforms don’t meet their needs.

Multiply that across hundreds or thousands of employees, and the scale becomes staggering.

This isn’t happening in dark corners of the business. It’s happening across marketing, engineering, HR, finance, legal, and operations. If you’re not governing AI use, you are experiencing shadow AI. Even if you haven’t seen the consequences… yet.

Why It’s Costing Businesses Millions

According to breach analyses:

  • Shadow AI–related breaches cost an average of $650,000 more than standard incidents.
  • 40% of all data breaches will be caused by AI misuse or shadow AI by 2027.
  • Nearly 20% of businesses have already suffered data loss from unauthorized AI use.

The mechanics of these losses are often invisible:

  • Employees upload sensitive data to an AI tool.
  • That data is ingested into third‑party servers.
  • It may be logged, retained, reviewed, or—depending on the provider—used to improve future models.
  • It becomes impossible to recover, audit, or fully delete.
  • If discovered, the organization must treat it as an uncontrolled third‑party disclosure.

And because these tools sit outside the corporate network, you may not even know you’ve experienced a breach until regulators, customers, or journalists come calling.

Privacy Laws Already Apply. But Businesses Aren’t Acting Like It

One of the biggest misconceptions fueling this crisis is the belief that we need new AI‑specific laws to govern these tools.

In reality, existing privacy laws already apply to AI processing:

  • Data sent to an AI vendor is a third‑party data transfer under GDPR, CCPA, CPRA, and dozens of state laws.
  • Uploading sensitive information to a public AI system still requires lawful basis, consent, minimization, transparency, and deletion rights.
  • AI vendors are subject to privacy disclosures, data processing agreements, security safeguards, and breach notification rules.

Yet companies treat AI data flows as somehow exempt from privacy frameworks—creating a governance vacuum.

This enforcement gap has fueled a legislative gold rush. In 2025, more than 70 AI-related bills passed across 27 states. Colorado, California, and Texas rolled out new AI requirements. Additional AI transparency rules came online Jan. 1, 2026.

But these laws largely restate what privacy frameworks already require.

The problem isn’t the law. The problem is that businesses haven’t extended their existing privacy and security programs to AI.

Go to the STACK Cybersecurity AI Hub to download our customizable AI Policy Template and take our Artificial Intelligence Readiness Evaluation (AIRE).

The Real Governance Gap

Most employers have:

  • Acceptable use policies
  • Data classification frameworks
  • Third‑party vendor management
  • Confidentiality training
  • Controls for cloud services
  • Audits, logging, and security monitoring

What most lack:

Clear rules for AI usage.

A 2025 workforce study found:

  • 60% of employees use AI at work
  • Only 18.5% are aware of any company AI policy
  • Fewer than one-third of organizations have deployed an AI governance framework

This is not a technology failure. This is a policy and governance failure.

Employees aren’t acting maliciously. They’re trying to be productive. When approved tools don’t meet their needs, they go around them—like every workforce has always done. Shadow AI isn’t an employee problem.

It’s an unmet needs problem.

What Companies Must Do During Data Privacy Week 2026

  1. Use network logs, CASB tools, and employee surveys to understand the AI tools already in use. You can’t govern what you can’t see.
  2. Your existing privacy, data handling, and acceptable‑use rules already cover AI. Make that explicit.
  3. Classify and control what can be shared.
  4. Create a simple, practical rule employees can follow, such as: “If you wouldn’t email it to a stranger, don’t paste it into an AI tool.”
  5. Deploy enterprise‑grade tools with zero data retention, logging and auditing.
  6. Audit AI vendors to ensure they meet the same security requirements as any third party handling sensitive data.

Regulators Aren’t Waiting. Neither Should You

The FTC continues to take action against companies that misuse data or misrepresent AI practices. State-level AI and privacy enforcement is expanding. More regulations will land in 2026 and 2027. But you don’t need to wait for them.

Your privacy program already has the tools to govern AI responsibly—you just need to apply them.

Because the AI tools aren’t going away. Neither are your obligations. Only one of those is within your control.

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